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The SEO’s Guide to Content Marketing

What is content marketing, anyway? The phrase “content is king” is an old cliché among marketers. And while there are great debates to be had over the accuracy of that phrase, the point to remember is...

What is next search intent? 

So what’s next search intent? Well, if you’re looking at search as a journey, the next search intent is the next step in a searcher’s journey that is what someone would most likely be looking for next...

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